This session lays the groundwork for GenAI, including what it is and isn’t, how it relates to current and past technologies, and what it takes to make good decisions about its use. We’ll cover:

  • How GenAI works — including its capabilities, risks, and limits.

  • How GenAI fits with other AI/ML methods — and when it’s a better or worse solution.

  • Examples of when, where, and how to use GenAI in business.

Webinar Sponsored by:
George Westerman
Senior Lecturer, MIT Sloan School of Management
George Westerman is a senior lecturer at the MIT Sloan School of Management and a pioneering researcher on digital transformation.
Sam Ransbotham
Professor, Carroll School of Management at Boston College
Sam Ransbotham is a professor of analytics at the Carroll School of Management at Boston College, as well as a guest editor for MIT Sloan Management Review’s Artificial Intelligence and Business Strategy Big Ideas Initiative.
Abbie Lundberg
Editor in Chief, MIT Sloan Management Review
Abbie Lundberg is editor in chief at MIT Sloan Management Review. She will moderate the session.